“We must move to a work culture that focuses as much on the maintenance and improvement of what we already have, as on the production of new stuff. But more importantly, we must develop our skills of linking and bridge building. Because in a network, that’s where the real value lies.”
Classic McGovern,
Moving from a world of producing to a world of connecting | New Thinking | Gerry McGovern, July 2015
Great points made in this quote. It points to the need to build a sustainable approach to content development. We can also get a lot value by making use of network theory and organisational psychology.
For more on network theory check out: Valdis Krebs, David Weinberger, and Yochai Benkler