'Once you discover [your passion for user experience], there is no going back. It’s addictive and powerful.'

Once you discover it, there is no going back. It’s addictive and powerful. It ruins your ability to be a worker bee, because you’ve tasted blood: you become a killer bee, intent on understanding why things are the way they are, finding their flaws, and pushing the universe forward by fixing them.”

Source: Why talented creatives are leaving your shitty agency

• This guy could be talking about usability, and this blog is how I want to push the universe forward in my own way

That's how I felt when I first discovered my interest in understanding and producing effective web content, sites, and designs. I can only share so much of my interest with my family so this blog is a place I can kick around the interesting things I find on the net and read in books. There will be a focus on mindful user experience - with musings on digital content, design, and governance.

Over the coming months I will also be looking at learning more by applying some of my ideas to this blog.